Why Claire's Keeps Filing For Bankruptcy
Claire’s has filed for its second bankruptcy in seven years. Despite attempts to modernize, the company has not been able to overcome challenges including stiff competition from players like Shein, Temu, and TikTok Shop and increased costs related to tariffs. Watch the video to learn about the rise and fall of long-time American mall favorite Claire’s. Chapters: 0:00 Introduction 0:55 Early success 3:10 Struggling to survive 5:20 What’s next? Produced and Shot by: Ryan Baker Edited by: Matthew Soto Animation by: Jason Reginato Senior Managing Producer: Tala Hadavi Additional Footage: Getty Images » Subscribe to CNBC: https://cnb.cx/SubscribeCNBC » Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision » Watch CNBC on the go with CNBC+: https://www.cnbc.com/WatchCNBCPlus About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Want to stand out, grow your network, and get more job opportunities? Sign up for Smarter by CNBC Make It's new online course, How to Build a Standout Personal Brand: Online, In Person, and At Work. Sign up today with coupon code EARLYBIRD for an introductory discount of 30% off the regular course price of $67 (plus tax). Offer valid through September 2, 2025: https://cnb.cx/4nUBgbA Connect with CNBC News Online Get the latest news: https://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC Follow CNBC on Threads: https://cnb.cx/threads Follow CNBC News on X: https://cnb.cx/FollowCNBC Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC #CNBC Why Claire's Keeps Filing For Bankruptcy
CNBC Empires is a series of mini documentaries profiling some of America's biggest public companies. Each video dives into the company's past, current and future financial outlook by interviewing key experts including C-Suite executives, stock analysts and industry experts.